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What’s Been Up

Find your exact Fenty Beauty foundation match

By
Mitali Shah
2
min read
Makeup
Find your exact Fenty Beauty foundation match
What’s Been Up
Makeup

Find your exact Fenty Beauty foundation match

By
Mitali Shah
By
Mitali Shah
What’s Been Up
Makeup
2
Min read
Finding your foundation shade has never been easier.
Find your exact Fenty Beauty foundation match

Finding the right foundation hasn’t always been easy. For years, many people have had to make do with shades that didn’t quite match. Some are too light, too deep or simply off in undertone. It often meant compromising, adjusting or settling, because the right option just wasn’t there.

This changed when Fenty Beauty launched in 2017. It showed up for everyone with 40 foundation shades spanning a full spectrum of skin tones and undertones. The brand set a new standard for what inclusive beauty could look like. Warm, cool neutral, every undertone was considered, and every complexion was accounted for.

FENTY BEAUTY Pro Filt'r Soft Matte Foundation - 425 (32 ml)
1179409
FENTY BEAUTY
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FENTY BEAUTY Soft'Lit Naturally Luminous Foundation - 200 (32 ml)
1179344
FENTY BEAUTY
Know More

1179409
FENTY BEAUTY
.

FENTY BEAUTY Pro Filt'r Soft Matte Foundation - 425 (32 ml)

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1179344
FENTY BEAUTY
.

FENTY BEAUTY Soft'Lit Naturally Luminous Foundation - 200 (32 ml)

5 Fenty Beauty icons that are Rihanna’s personal favourites

Soft’Lit is one of those foundations that makes people ask, “Are you wearing anything?” It feels like nothing, but delivers everything. Think glow, coverage, hydration and wear that lasts from early morning to late-night dinner. The finish leans luminous, not shiny, and gives skin a fresh, second-skin look that’s equal parts polished and lived-in. If you're shade 240 (golden undertone, medium depth), it’s a particularly beautiful match for Rihanna herself—but the full 50-shade range means there’s a skin twin for everyone.

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That commitment to inclusivity has only deepened since. Today, both the Fenty Beauty Pro Filt'r Soft Matte Foundation and the Soft'Lit Naturally Luminous Foundation are available in 50 shades each, because finding a foundation that truly matches your skin should never feel like a compromise. And now, with the Tira x Fenty Beauty Ki Haveli pop-up, finding your perfect match is easier than ever. At the event you can go over to the Powder Room, and one of the advisors can help you find your perfect shade.

However, if you are shopping online, you can head to Tira's website and use the shade finder to zero in on your exact shade, no guesswork, just your most seamless foundation match yet. If you've ever stood in front of a foundation display, swatching shades up your arm and still walking away unsure, the Tira Shade Finder was made for you. It takes the guesswork out of foundation shopping entirely, and using it is simpler than you'd think.

Step 1: Head to the foundation product page

Open the Tira app and navigate to the product page of the Fenty Beauty foundation you'd like to try, whether that's the Pro Filt'r Soft Matte Foundation or the Soft'Lit Naturally Luminous Foundation. Once you're there, look for the Shade Finder icon on the page and tap on it to get started.

Step 2: Scan your face

The tool will prompt you to scan your face. For the most accurate result, make sure you're in good, natural lighting. Step near a window if you can and avoid harsh overhead lights or shadows on your face.

Step 3: Meet your match

Once you scan, the Shade Finder analyses your skin tone and undertone and points you to your exact foundation shade. No more guessing, no more buying two shades and returning one. Just your perfect match, found in seconds.

No items found.

That commitment to inclusivity has only deepened since. Today, both the Fenty Beauty Pro Filt'r Soft Matte Foundation and the Soft'Lit Naturally Luminous Foundation are available in 50 shades each, because finding a foundation that truly matches your skin should never feel like a compromise. And now, with the Tira x Fenty Beauty Ki Haveli pop-up, finding your perfect match is easier than ever. At the event you can go over to the Powder Room, and one of the advisors can help you find your perfect shade.

However, if you are shopping online, you can head to Tira's website and use the shade finder to zero in on your exact shade, no guesswork, just your most seamless foundation match yet. If you've ever stood in front of a foundation display, swatching shades up your arm and still walking away unsure, the Tira Shade Finder was made for you. It takes the guesswork out of foundation shopping entirely, and using it is simpler than you'd think.

Step 1: Head to the foundation product page

Open the Tira app and navigate to the product page of the Fenty Beauty foundation you'd like to try, whether that's the Pro Filt'r Soft Matte Foundation or the Soft'Lit Naturally Luminous Foundation. Once you're there, look for the Shade Finder icon on the page and tap on it to get started.

Step 2: Scan your face

The tool will prompt you to scan your face. For the most accurate result, make sure you're in good, natural lighting. Step near a window if you can and avoid harsh overhead lights or shadows on your face.

Step 3: Meet your match

Once you scan, the Shade Finder analyses your skin tone and undertone and points you to your exact foundation shade. No more guessing, no more buying two shades and returning one. Just your perfect match, found in seconds.

No items found.

No items found.
About

That commitment to inclusivity has only deepened since. Today, both the Fenty Beauty Pro Filt'r Soft Matte Foundation and the Soft'Lit Naturally Luminous Foundation are available in 50 shades each, because finding a foundation that truly matches your skin should never feel like a compromise. And now, with the Tira x Fenty Beauty Ki Haveli pop-up, finding your perfect match is easier than ever. At the event you can go over to the Powder Room, and one of the advisors can help you find your perfect shade.

However, if you are shopping online, you can head to Tira's website and use the shade finder to zero in on your exact shade, no guesswork, just your most seamless foundation match yet. If you've ever stood in front of a foundation display, swatching shades up your arm and still walking away unsure, the Tira Shade Finder was made for you. It takes the guesswork out of foundation shopping entirely, and using it is simpler than you'd think.

Step 1: Head to the foundation product page

Open the Tira app and navigate to the product page of the Fenty Beauty foundation you'd like to try, whether that's the Pro Filt'r Soft Matte Foundation or the Soft'Lit Naturally Luminous Foundation. Once you're there, look for the Shade Finder icon on the page and tap on it to get started.

Step 2: Scan your face

The tool will prompt you to scan your face. For the most accurate result, make sure you're in good, natural lighting. Step near a window if you can and avoid harsh overhead lights or shadows on your face.

Step 3: Meet your match

Once you scan, the Shade Finder analyses your skin tone and undertone and points you to your exact foundation shade. No more guessing, no more buying two shades and returning one. Just your perfect match, found in seconds.

FENTY BEAUTY Pro Filt'r Soft Matte Foundation - 425 (32 ml)
FENTY BEAUTY
1179409
Know More
FENTY BEAUTY Soft'Lit Naturally Luminous Foundation - 200 (32 ml)
FENTY BEAUTY
1179344
Know More

That commitment to inclusivity has only deepened since. Today, both the Fenty Beauty Pro Filt'r Soft Matte Foundation and the Soft'Lit Naturally Luminous Foundation are available in 50 shades each, because finding a foundation that truly matches your skin should never feel like a compromise. And now, with the Tira x Fenty Beauty Ki Haveli pop-up, finding your perfect match is easier than ever. At the event you can go over to the Powder Room, and one of the advisors can help you find your perfect shade.

However, if you are shopping online, you can head to Tira's website and use the shade finder to zero in on your exact shade, no guesswork, just your most seamless foundation match yet. If you've ever stood in front of a foundation display, swatching shades up your arm and still walking away unsure, the Tira Shade Finder was made for you. It takes the guesswork out of foundation shopping entirely, and using it is simpler than you'd think.

Step 1: Head to the foundation product page

Open the Tira app and navigate to the product page of the Fenty Beauty foundation you'd like to try, whether that's the Pro Filt'r Soft Matte Foundation or the Soft'Lit Naturally Luminous Foundation. Once you're there, look for the Shade Finder icon on the page and tap on it to get started.

Step 2: Scan your face

The tool will prompt you to scan your face. For the most accurate result, make sure you're in good, natural lighting. Step near a window if you can and avoid harsh overhead lights or shadows on your face.

Step 3: Meet your match

Once you scan, the Shade Finder analyses your skin tone and undertone and points you to your exact foundation shade. No more guessing, no more buying two shades and returning one. Just your perfect match, found in seconds.