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Tira Loves

Puraveda is what happens when ancient rituals get a modern reboot

By
Team Tira
2
min read
Skin
Puraveda is what happens when ancient rituals get a modern reboot
Tira Loves
Skin

Puraveda is what happens when ancient rituals get a modern reboot

By
Team Tira
By
Team Tira
Tira Loves
Skin
2
Min read
In short, something that both your grandma and your dermat would approve
Puraveda is what happens when ancient rituals get a modern reboot

Somewhere between lighting incense and scrolling ingredient lists on your phone, there’s a sweet spot. And that’s where Puraveda lives. This newly launched brand is not here to choose between ancient rituals or scientific results—it’s here to do both.

Puraveda is rooted in the principles of progressive Ayurveda. What that means: formulas that honour centuries-old Indian traditions, while using modern science to make them feel (and work) even better.

It’s the kumkumadi you’ve heard about, paired with tocopherol. It’s chandan and manjistha meeting BHA in the same bottle. It’s a little bit of tradition, a little bit of innovation and a whole lot of intention. The brand is also deeply thoughtful about how it formulates. Every product is created with high-quality, ethically sourced ingredients. Whether you’re easing into skincare, reviving your hair ritual or creating a little sanctuary in your shower—it meets you where you are.

The brand has four ranges, each with a specific energy (and moodboard, if we’re being honest):

  • Dhara – for some gentle nourishment
  • Urja – for that hit of vitality when your energy’s MIA
  • Sama – all about balance, inside and out
  • Niyama – ensures a healthy glow that lasts
Puraveda Face Cream Niyama (40 g)
1162295
Puraveda
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Puraveda Hair Serum Dhara (100 ml)
1162449
Puraveda
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Puraveda Body Milk Niyama (200 ml)
1162544
Puraveda
Know More
Puraveda Body Mist Urja (100 ml)
1162306
Puraveda
Know More
Puraveda Candle Sama (200 g)
1162453
Puraveda
Know More
Puraveda Dual Kansa Wand Dve
1162542
Puraveda
Know More

Ahead, we round up what we’re reaching for first—and making space for on our shelves.

1162295
Puraveda
.

Puraveda Face Cream Niyama (40 g)

Puraveda is what happens when ancient rituals get a modern reboot

This one’s for the ‘don’t skip the face cream’ part of your routine. It’s light, but potent—blending Swiss stem cells (for even tone), bakuchiol oil (for gentle skin renewal), kumkumadi (for brightening) and 24k gold dust (for a hydrated, smooth finish). It’s the kind of everyday product that makes your skin feel like it’s being looked after, not just treated.

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1162449
Puraveda
.

Puraveda Hair Serum Dhara (100 ml)

Puraveda is what happens when ancient rituals get a modern reboot

Formulated for dry scalp and tired strands, this cold-pressed serum is powered by shikakai, marigold and aloe vera. The texture is light and non-greasy, but the effect is real—stronger roots, smoother strands, less breakage. Consider it a reset button for your hair, minus the heaviness.

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1162544
Puraveda
.

Puraveda Body Milk Niyama (200 ml)

Puraveda is what happens when ancient rituals get a modern reboot

Not too rich, not too thin—this body milk hits just right. It hydrates immediately (thanks, tocopherol), while the kumkumadi and orange help even out skin tone and boost radiance. It’s especially great for the monsoon, when your skin’s in that moist but somehow dry zone. Expect smooth, calm and comfortable skin, every time you use this.

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1162306
Puraveda
.

Puraveda Body Mist Urja (100 ml)

Puraveda is what happens when ancient rituals get a modern reboot

This is a mist that does more than just smell good. Infused with mogra (jasmine), this light, alcohol-free spray refreshes your skin and gently balances odour without overwhelming your senses. Think of it as a soft, floral cloud you can walk into whenever you need a midday mood lift.

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1162453
Puraveda
.

Puraveda Candle Sama (200 g)

Puraveda is what happens when ancient rituals get a modern reboot

There’s something deeply soothing about Bengal Tuberose—and this candle captures it in a way that fills your space without overpowering it. It’s floral, sweet, calming and perfect for setting the tone, whether you're journaling, winding down or just craving stillness.

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1162542
Puraveda
.

Puraveda Dual Kansa Wand Dve

Puraveda is what happens when ancient rituals get a modern reboot

This one brings the spa energy home. The double-headed kansa tool has an ergonomic wooden handle (so you’re not awkwardly fumbling mid-massage), with a smaller head for your face and a larger one for your body. Use it to boost circulation, reduce puffiness and support lymphatic drainage. Best paired with your favourite face oil and a slow playlist.

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About
Puraveda Face Cream Niyama (40 g)
Puraveda
1162295
Know More
Puraveda Hair Serum Dhara (100 ml)
Puraveda
1162449
Know More
Puraveda Body Milk Niyama (200 ml)
Puraveda
1162544
Know More
Puraveda Body Mist Urja (100 ml)
Puraveda
1162306
Know More
Puraveda Candle Sama (200 g)
Puraveda
1162453
Know More
Puraveda Dual Kansa Wand Dve
Puraveda
1162542
Know More