Etude House’s Lovely Cookie Blusher captures the cloud blush aesthetic effortlessly. This powder blush has a soft, buildable formula that delivers the perfect diffused flush. The adorable macaron-shaped packaging is a bonus, but it’s the formula that really shines. The colour payoff is just right—not too bold and not too sheer—so you can layer it comfortably for that hazy, cloud-like effect. It sits naturally on the skin, leaving a pretty, everyday flush.

As the name suggests, Nuse Mousse Care Cheek brings an airy, cloud-like finish thanks to its mousse texture. The weightless formula feels comfortable whilst giving a soft matte look that’s perfect for this trend. It blends seamlessly, leaving blurred edges that mimic the dreamy cloud effect. What makes it stand out is the 30% black cica complex-it calms and protects skin whilst helping to prevent moisture loss. The result? A healthy, fresh-looking flush that lasts all day without drying you out.

Muzigae Mansion’s Fitting Blush is quickly becoming a favourite in India, and it’s easy to see why. This powder blush delivers rich colour payoff while keeping the finish muted and cloud-like. Infused with macadamia seed oil, it balances a soft texture with nourishing care. The shade range—both warm and cool tones—works beautifully across skin tones. Thanks to its ultra-close technology, the formula helps control sebum whilst holding on to natural moisture. You can dab it on with your fingers for a quick look, or use a brush for that silky, soft-pinched effect.

Milk Touch’s Touch My Cheek is a pore-blurring cream blush that gives you a cloud finish without heaviness. The formula melts into the skin and sets down to a smooth powder finish. With hyaluronic acid and plant extracts, it’s hydrating yet lightweight, so you can build it up from a subtle wash of colour to a bolder flush without losing that soft, natural look. It’s especially good for oily skin thanks to its sebum-controlling properties, but gentle enough for drier skin too.

This multi-use palette from Dear Dahlia takes the cloud blush trend up a notch. With complementary shades of blush and highlighter, you can wear them separately or blend them together to create a custom flush. The finely milled powders blend easily, giving a soft matte finish that doesn’t feel drying. The dual-shade concept lets you play with depth and dimension whilst keeping the look airy and cloud-like. Perfect if you love versatility and want to elevate your blush game.

House of HUR’s Moist Ampoule Blusher blends make-up with skincare in the most effortless way. The ampoule-infused formula is packed with hydrating essence, giving it a watercolour-like texture. On the skin, it creates a dewy-matte finish that looks fresh and natural. For a hazier, cloud-like effect, just tap on a little setting powder over it. It works well for all skin types, but it’s especially lovely on dry or mature skin since it keeps everything looking smooth, soft and healthy.

Technically a tint, but a cult favourite for a reason, Etude House’s Dear Darling Water Tint doubles as a perfect product for the cloud blush trend. Its feather-light, water-based formula creates a diffused, glow-from-within flush. The trick is to start with a tiny amount and blend quickly—it sets fast. For a hazy finish, use a damp beauty blender and layer the colour to your liking. The formula feels weightless and skin-like, pairs beautifully with other make-up, and stays put all day so your cloud blush won’t fade. The formula feels weightless and skin-like, pairs beautifully with other makeup, and stays put all day so your cloud blush won’t fade.