Just like with fashion, what goes around eventually comes around, and everything that is old suddenly feels new again. It should come as little surprise that this is also true for beauty trends, and a prime example of that is the coquettish aesthetic of the aughts is finding its way back into our lives. If you thought Bambi eyes and fluttery lashes were the remits of only Disney princesses, the newest iteration of this trend would compel you to think twice.
Reimagining ‘pretty’ for a new generation of romantics, coquette makeup now holds sway with a rosy palette of pearly pigments, sweet pinks, and subtle pastels, making it the perfect transition trend as spring warms into summer.
What inspired the coquette makeup look?
Originally the signature look from and of by Lolita, the trend was resuscitated by Lana Del Rey’s Born To Die album in 2012, which featured her in pink and lilac shades, overlined doe eyes, and feminine silhouettes. A revival of interest in period dramas, especially the likes of Bridgerton, has brought this look back into the fore.
Today, the unapologetic femininity of the trend is easy to love with a much welcome minimal twist thanks to the practicality of multi-purpose products. Bookmark this quick, non-intensive guide to creating a rosy-hued look that can fool anyone into believing that your days focus exclusively on sipping rosé in the English countryside with not a care in the world.
How to get the coquette makeup look at home
Base
If you are looking to cheat the glow of someone who has not just clocked in but well exceeded their quota of REM sleep, you will want to reach for a sheer foundation that offers adequate coverage and evens out your skin while still letting its natural texture shine through.
Eyes
While the coquette’s wardrobe plays host to flirty bows and delicate lace, her makeup kit follows suit with iridescent hues. For the eyes, douse your lids with luminescent pigments—bonus points for punctuating a sleek liner with flat-backed pearls. Next, allow your lashes to help you step into the shoes of the quintessential coquette—fluttery, wispy lashes with mascara concentrated towards the centre rather than the ends will help you nail the doe-eyed look.
Cheeks
The cheeks are key to building a rosy flush that this look is renowned for. Opt for a shimmery pink blush and brush it on the apples of the cheeks. Alternatively, if you are working with a cream blush, dabbing it with your fingers can offer the precision of placement. The sheer finish of a cheek tint also works wonders for this look.
Lips
As a finishing touch, allow your lips to take on a fruit punch hue. Skip the heavy-duty mattes in favour of a tinted lip balm or a glow-enhancing lip oil for a juicy shine.
Cover Image : Instagram/@khushi05k
Article Image : Instagram/@barbieferreira