
You might be spending Valentine’s Day solo, getting ready for dinner with a partner or planning a day out with friends. But whatever the plan—or lack thereof—the day has a way of inviting a little extra attention: to skin, to scent and to the rituals that make getting ready feel intentional.
Tira’s 14 Days of Beauty sale offers a generous window to lean into that feeling. From small acts of self-care to beauty staples that instantly shift the mood, these are the products we’re reaching for to ease into Valentine’s Day.
Looking for long, defined lashes that hold up through the day? This waterproof mascara delivers just that. Its flexible brush reaches even the tiniest lashes, while the bamboo-infused formula adds length and volume without clumping or flaking. A great pick for humid days or for anyone with watery eyes, it layers well and is easy to control—even for makeup newbies.
This mascara creates long and lifted lashes with a defined, fanned-out effect. The slim, flexible brush reaches even the smallest lashes, helping you build length without clumping or heaviness. The waterproof formula holds curl and resists smudging, making it well suited for long days and late nights alike.
Fenty Glow adds warmth and shine while enhancing the natural colour of your lips. The formula feels plush and conditioning, offering visible fullness without the stickiness often associated with high-shine glosses. It wears comfortably throughout the day and looks just as good applied generously as it does with a quick swipe. It’s the gloss that will earn a permanent spot in your bag, ready for quick reapplication between coffee, conversations and everything else.
What is the beauty of Joseon? Why, that would be you. While eye masks provide intensive care, you’ll need to keep up a consistent routine of an everyday eye serum to treat persistent concerns over time. This ginseng-and retinal-enhanced eye serum is clearly up to the task. The creamy serum-like texture sits comfortably on the under-eye area. It is infused with ginseng root extract that works on hydrating the skin while retinal targets fine lines and visible signs of ageing.
This lightweight eye serum absorbs quickly and layers easily under makeup. The ginseng helps revive the appearance of tired eyes, while the retinal works gradually to smoothe fine lines and refine skin texture. With consistent use, the eye area looks brighter, more rested and better supported. It’s particularly satisfying on mornings after late nights, early flights or one too many episodes of a binge-worthy series.
You’ve heard of sunscreens that protect your skin, but have you heard of one that also makes your pores look smoother? This sun cream combines broad-spectrum SPF protection with green tomato extract’s antioxidant benefits—and a subtle blurring effect that softens the appearance of pores. It’s lightweight, absorbs quickly and leaves your skin feeling comfortable with a matte finish. Not only does it guard against UV damage, but also works to refine your skin tone—giving you a two-in-one staple that always works double duty.
This sun cream provides daily UV protection while visibly smoothing the look of your skin texture. The lightweight formula helps blur the appearance of pores and leaves a semi-matte finish. It wears comfortably on its own and creates an even base for makeup application.
This liquid blush blends seamlessly into the skin thanks to its serum-like texture. The rose-brown shade adds a natural-looking warmth that feels understated. It can be layered for more intensity or worn sheer for a soft effect—which is closer to the flush you get from a long walk than a carefully placed pop of colour.
This foundation promises to even out skin tone while maintaining a natural, radiant finish. The formula offers reliable coverage that wears well throughout the day without settling or oxidising. It’s one of NARS’s most widely used base products, particularly favoured for its consistency across long wear and varied conditions.
This palette offers a curated mix of warm mattes and soft shimmers designed for everyday wear. The textures blend easily, allowing you to build depth without any harsh edges. The shades work equally well for subtle daytime makeup and more defined evening looks.
This compact palette is one of those top beauty essentials that makes date-night makeup feel easy. With a mix of matte and shimmer shades, you can keep things soft and neutral for the day or dial it up slightly for the evening. The shadows blend smoothly and feel intuitive to use, even if you’re short on time, making it a reliable part of your date-ready routine.
This micellar shampoo cleanses the scalp and hair without stripping the natural oils. It leaves hair feeling light, soft and balanced after each wash. The gentle formula makes it especially suitable for frequent washing or sensitive scalps.
Summer tends to bring out the shine; and when you’re juggling meetings and deadlines, the last thing you want is to look like you’ve been sweating all day. The Innisfree No-Sebum Mineral Powder helps combat excess oil, keeping your skin matte without drying it out. The powder’s light texture ensures that you won’t end up with a cakey look; and it also works as a perfect finishing touch to your makeup. Simply dust it over your face to set your makeup or apply a light layer throughout the day when you need some shine control. It helps that it’s formulated with natural minerals and contains mint extract to cool your skin during summer. Plus, the compact packaging makes it perfect for your tote and reapplying as needed. Whether you’re dealing with humidity or just want a fresh look, this one will have you covered.
A makeup bag essential for balancing glow without dulling the look, the lightweight powder helps control shine while keeping the skin looking fresh and natural. It’s perfect for quick touchups, especially when switching between dewy and matte finishes throughout the day.
This finely milled powder helps control excess oil while keeping your skin looking fresh. It sets makeup without dulling the skin tone or feeling heavy. The compact size makes it easy to carry for touchups throughout the day. It’s particularly useful on warm afternoons, in crowded rooms or anywhere overhead lighting is unforgiving.
“I’m obsessed with how this tool gives volume to my hair without frying the ends. Also, the jade green case makes me feel like I actually have my life together when I pack for a wedding weekend.” — Pratibha, Partner Marketing
This styling tool combines drying and smoothing in a single step. It adds volume at the roots while polishing the lengths, helping achieve a soft, styled finish at home. The included storage and travel case makes it practical for both everyday use and weekends away.
This moisturiser is designed to support and strengthen the skin barrier. The lightweight texture provides hydration without feeling greasy or heavy on the skin. It’s especially useful during periods of sensitivity or after active treatments and best thought of as a reset for skin that feels overstimulated or in need of a minimal routine.
This shower gel cleanses the skin gently while leaving behind a soft, sweet scent. Notes of cherry and marshmallow add a playful, comforting quality to everyday showers. The fragrance lingers lightly, making the routine feel a little more indulgent.
This lip tint applies with a glossy finish and settles into lasting colour over time. The shade Mulled Peach adds warmth and softness to the lips without feeling heavy. It remains comfortable to wear and requires minimal upkeep throughout the day.

Burberry Goddess is a warm, enveloping fragrance built around notes of vanilla, lavender and cocoa. The scent unfolds gradually on the skin, balancing sweetness with softness and depth. It feels intimate and comforting, making it an easy choice for both daytime wear and evening plans.

