It’s only the second month of the year and we’re already seeing new beauty trends roll in. One that recently caught our eye is the crimson lip trend. Not just another red lipstick makeup look, but a lip trend with range: from bold crimson shades in glossy, candy-apple finishes to soft, blurred matte interpretations. And after spotting it on some of our favourite celebrities, we had to dive in.
Ahead, we tell you what the crimson lip trend is, where you’ve likely seen it and how to wear it in the easiest, most wearable way.
With ceramides, hyaluronic acid, avocado butter, petrolatum and shea butter, this lip balm is deeply moisturising and ideal for chapped lips. The photostable UV filters offer protection against UVA and UVB rays, helping to prevent pigmentation and sun damage.
If you’re in the mood for a bold wine-red moment, this one delivers. The shade is rich and pigmented, giving you intense colour with just one swipe. What makes it even better is that the formula feels creamy and comfortable instead of dry. It also helps keep lips moisturised, so you get that bold look without the cracked-lip aftermath. Bonus points for being transfer-proof, which makes it a solid pick for a long night out.
Thanks to the versatility of this red lip trend, you can wear this look based on the occasion you’re headed for (or even when you’re not). The crimson lip trend works well in two distinct finishes and we’re breaking down both for you ahead.
Thanks to the versatility of this red lip trend, you can wear this look based on the occasion you’re headed for (or even when you’re not). The crimson lip trend works well in two distinct finishes and we’re breaking down both for you ahead.


Thanks to the versatility of this red lip trend, you can wear this look based on the occasion you’re headed for (or even when you’re not). The crimson lip trend works well in two distinct finishes and we’re breaking down both for you ahead.