Show off your beautifully styled, silky smooth hair with the Philips BHS738/00 KeraShine Titanium Wide Plate Straightener With Silkprotect Technology. Crafted with ceramic plates infused with keratin and titanium, this wide-plate hair straightener ensures fast heat transfer and ultra-smooth gliding, leaving your hair visibly shiny and silky. This Philips KeraShine hair straightener is designed for thick or long hair, reducing styling time with each stroke.

Key Features & Benefits:

• KeraShine titanium plate system for fast heat transfer and smooth gliding
• Silk protect technology optimizes temperature to minimize heat exposure
• Charged negative ions eliminate static, condition hair, and smooth down cuticles
• Ceramic plates provide even heat distribution, minimizing heat damage and enhancing hair smoothness

How to Use:

• Select one section of hair and place the straightener brush underneath, with bristles facing upwards, about 3 cm away from your hair roots. Hold the selected hair section taut and slide down the straightener brush slowly to your hair ends in a single motion. When you reach the end of the hair, slightly turn in the brush.

About the Brand:

Philips, a renowned global conglomerate, was founded by Gerard Philips and his father Frederik in 1891 in Eindhoven, Netherlands. The company has evolved over the years into a technological giant, widely respected for its innovation and consumer products. Philips is recognized for its diverse range of offerings, spanning healthcare solutions, consumer electronics, and lighting solutions. Their commitment to improving people's lives is evident through cutting-edge innovations, from advanced healthcare equipment to consumer electronics, including grooming products, kitchen appliances, and more.