‘‘What makes you unique makes you beautiful’’, Laura Mercier’s inclusive perspective on beauty is what gave birth to one of the most innovative, well-renowned makeup lines of today. With a skin first approach, the brand has amassed a cult following for its high-quality products that not only leave the skin feeling nourished but are also created with a vision of bridging the gap between skincare and makeup. If light, weightless formulas, dewy finishes and nourished skin is what you’re looking for, Laura Mercier’s product range might have just what you need.
In today’s time, where diversity in skin textures and types is widely celebrated and championed, the less-is-more approach to makeup has been steadily building steam. As a result, the ‘‘clean girl’’ makeup trend, which is all about enhancing the skin while still highlighting one’s natural features, has become the go-to look for many. You could say, it is effortlessness with a certain ‘je ne sais quoi’. However, while the end result maybe understated chic, you still need to follow a few steps to get there. Here’s how you do it.
Use a nourishing primer
A trademark of the clean girl look is a glowy, glossy base. And an important step to achieving this is getting your skin prep right. Once you’ve cleansed and moisturised, go in with a radiance enhancing primer like the Pure Canvas Primer Illuminating by Laura Mercier. The award-winning formula evens out the skin tone and helps keep the texture smooth for easy application of the products that follow. Squeeze a pea sized amount onto your fingertips and massage the product all over your face as first steps.
Dab in a creamy concealer
The trick is to apply concealer only to patches that need a little extra coverage. Try the hydrating Flawless Fusion Ultra-Longwear Concealer by Laura Mercier for a natural finish. Use the wand to dab product over any blemishes, under the eyes and around the nose, blend the product in with a damp beauty blender to create a soft-focus effect. You can even use your fingers to press the product into your skin for a seamless finish. The buildable formula feels weightless on the skin and is also sweat resistant and waterproof!
Swipe on the blush
Now for the key step, creating a healthy flush is essential to getting the clean girl look right. And a bright pink or peach blush is the perfect product to create this. Take your pick from Laura Mercier’s Tinted Moisturizer Blush collection–the hydrating formula is both buildable and long lasting. Apply the product with your fingers and blend it into the apples of your cheeks for a natural, just pinched hint of colour. Once done, use a fluffy brush to pick up the Real Flawless Luminous Perfecting Powder and swipe over the contours of your face for an instant, glow boosting effect.
Play up the eyes
Add subtle definition and warmth to your face with the non-creasing Caviar Stick Eye Shadow Matte. Smudge-proof and transfer-proof, this formula sits comfortably on your eyelids without causing any irritation. Go for a neutral shade to help even out the skin and make your eyes look relaxed and more awake.
Don’t forget the lips
Last but not least, make sure to add colour to your pout to bring the look together. Keep it classic with a deep red or fresh with a bright pink. Either way, the High Vibe Lip Colour collection by Laura Mercier will have you spoiled for choice. Dot the high-sheen, hydrating formula into the lips, following the natural shape. Then, press your lips together to ensure even application and voila! You’re ready to go.
