The Plum Cheek-A-Boo Matte Blush - 121 Peach Out (4.5g) gives your cheeks a subtle pop of color. This lightweight blush effortlessly blends onto your cheeks and gives a flawless, matte finish. Also, the highly pigmented Plum blush offers a rich color payoff and stays intact all day.

Key Features & Benefits:

• Lightweight formula does not feel heavy on the cheeks
• Blends easily and gives a matte finish
• Highly pigmented blush provides a rich color payoff
• Formulated to suit all Indian skin tones

Key Ingredients:

• Shea butter and vitamin E: Nourish the skin

All Ingredients:

Shea Butter, Green Coffee Oil, Vitamin E

How to Use:

• Dab a brush in the blush powder and tap it lightly to remove excess product from the bristles. Then, gently apply the highlighter to your cheekbones and the tip of your nose for a gentle pop of color. It's always best to start with a little product and then build up the color intensity as required.

About the Brand:

Founded in 2014, Plum offers a wide range of products for your skincare routine, from facewashes for different skin types to moisturizers, body mists, shower gels, and more. The brand upholds the core values of customer delight, respect, sustainability, and transparency. Plum believes that people look their best in the skin they were born, and hence is against the concept of fairness creams. All the products are formulated to help protect, repair, and nourish the skin and hair using natural ingredients that are in sync with science.